In conjunction with world leading food law consultancy Legal Foods® the TriathlonLab® bring to market expertise in a proof before promises” approach to testing of your marketing promises.

·      Are you a food or ingredient manufacture looking to test your formulation for efficacy?

·      Do you need to carry out some ‘confidential’ testing for in-house confidence or before investing in a larger trial at university?

·      Are you offering a coaching service looking to quantify you approach to training and or diet for your clients or for use in print or social media?

·      If the answer is yes the TriathlonLab® can offer low costs rapid trials to give you confidence the claims you make are truthful and back by science.

One significant issue for food businesses is ensuring products really delivery their claimed benefits when made into a final product or even when purchased as a raw ingredient? The only way to know for sure in the absence of published data is to conduct a study. However, full-scale clinical trials can be expensive and can often lead to little that is commercially useful.

We have the ability to carry out confidential, small scale (<5 subjects), high quality and low cost feasibility trials as a stepping stone to larger clinical studies or simply to give you confidence in your formulation or an ingredients mechanism of action.

We can assess in response to a dietary intervention blood markers including glucose for Glycemic Index (GI) or load (GL), HbA1c, testosterone, cholesterol, immune markers, vitamin and mineral levels, and in addition conduct exercise performance trials. This saves you time, money and gives you some real assurance in product efficacy.

Of course we have partners in a number of academic institutions and Universities that we can utilise to ensure you are provided not mealy an interesting academic study but one that is tailored and fit for purpose i.e. communication of your products benefits.

We provide the bridge between academic understanding and the commercial realities of the food industry – helping you gain the information you need to realise the full potential of your product.